Tag: salesforce

Personal Marketing Center Live on Salesforce AppExchange

Filed in Sales Enablement on October 26, 2016 by
Personal Marketing Center Live on Salesforce AppExchange

We’ve just released the first cross-cloud solution on the AppExchange: Personal Marketing Center!

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Happy 10th Birthday Salesforce AppExchange!

Filed in Sales Enablement on January 14, 2016 by
Happy 10th Birthday Salesforce AppExchange!

  The year 2006 brought about a lot of monumental events: the launch of Twitter, the demotion of Pluto to a dwarf planet (#neverforget), and the birth of the Salesforce AppExchange. Since its launch, Salesforce has welcomed 2,929 apps into the AppExchange and witnessed a staggering 3,478,105 installations (and counting). Their focus to help their […]

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Top 4 Reasons You Should be at Tahoe Dreamin’

Filed in Marketing Ideas, Sales Enablement on January 8, 2016 by
Top 4 Reasons You Should be at Tahoe Dreamin’

If you’re using Salesforce and are not at Tahoe Dreamin’ on January 22nd of 2016, you’re missing out. This inaugural event is the Midwest Dreamin’ of the West Coast—a super-user group gathering put on by Salesforce users themselves. Tahoe Dreamin’ promises to bring some of the greatest minds in the Salesforce West Coast community together […]

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Experiential Direct Mail: The Secret Weapon in Your 2016 Marketing Mix

Filed in Marketing Automation on November 10, 2015 by
Experiential Direct Mail: The Secret Weapon in Your 2016 Marketing Mix

  We have seen a layering of new digital channels on top of existing digital channels to create a rich tapestry of ways to connect with customers. At the same time, we are witnessing the evolution of traditional channels like direct mail to be more 1-1, on-demand and experiential by becoming more tightly integrated into […]

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Hottest Sales Tools at Dreamforce 2015—PFL Makes the List

Filed in Sales Enablement on October 12, 2015 by
Hottest Sales Tools at Dreamforce 2015—PFL Makes the List

Amidst the mind-blowing, high-tech landscape that was Dreamforce 2015, we noticed one major trend: it’s getting harder and harder to impress anyone. Show someone a new tool that leverages data to increase sales effectiveness, and they’ll show you dozens of other companies doing the same thing. To stand out from the crowd and demonstrate measurable […]

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2015 Dreamforce Emerging Trends: Printing Reinvented

Filed in Sales Enablement on September 22, 2015 by
2015 Dreamforce Emerging Trends: Printing Reinvented

    Each year at Dreamforce, industry visionaries and thought leaders gather for the Emerging Technology Trends Keynote to discuss the top trends to watch in the upcoming year. As usual, attendees packed the room to hear from the brilliant minds of Charlie Isaacs, Peter Schwartz, Karthik Chakkarapani and Peter Coffee. This year, the technologies and […]

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Disrupt or be Disrupted: What can the Next Generation Expect from Salesforce

Filed in Sales Enablement on July 14, 2015 by
Disrupt or be Disrupted: What can the Next Generation Expect from Salesforce

For many of us, ExactTarget’s User Conference, Connections, was easily one of the most engaging, beautifully curated and well attended digital marketing events of the year. Seeing the 10th Annual Conference moved to New York as a stop on the 2015 Salesforce World Tour was bitter sweet. I have to admit, I didn’t know what to expect […]

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