We absolutely loved this article by Amy Guarino, VP of Global Channel Sales at Marketo, on the power of combining print with your digital initiatives.
In the digital marketing era, savvy marketers are using direct mail to engage with customers and drive conversions in a high-impact way.
Use dimensional mail to enhance and improve your marketing automation initiatives with tactile marketing.
MarTech pioneers are championing a new marketing strategy called account-based marketing (ABM). It’s everything that traditional demand generation isn’t.
Now you can coordinate the timing and delivery of a mix of automated marketing touches, online and off, in all the channels you use.
Why limit yourself to online channels? Reinforce digital interactions with tangible materials, and do it from within your marketing automation software.
PFL is named a finalist for the 2015 Marketo Revvie Awards in both the LaunchPoint Innovator and LaunchPoint Integrator category.
From connecting with customers to increasing response rates, here are four benefits to adopting tactile marketing.
People are inundated with marketing messages like never before, so how can you break through the noise and avoid becoming a digital zombie?