Tag: healthcare marketing

4 Marketing Challenges in the Healthcare Industry and How to Solve Them

Filed in Marketing Science on October 20, 2018 by

With so many marketing options and strategies readily available to the healthcare industry today, it’s difficult to separate the tried and true from the revolutionary and effective. Still, healthcare companies continue to lag behind when it comes to spreading the message about the products and services they offer, particularly when it comes to CRM marketing. […]

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Direct Mail Ideas: Healthcare

Filed in Marketing Ideas on August 14, 2018 by
Direct Mail Ideas: Healthcare

Marketers in the health and life sciences fields sometimes fall into the trap of thinking that since their industry is so heavily regulated, their marketing also needs to be vanilla and toe the line. Just because you have stricter marketing guidelines than other industries, does NOT mean your marketing campaigns have to be boring. In […]

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How to Embrace the Future of Healthcare Marketing

Filed in Marketing Ideas on August 7, 2017 by
How to Embrace the Future of Healthcare Marketing

See how the world’s premier medical technology and services company blends online and offline channels to enhance the customer experience, slash marketing costs, and boost operational efficiency.

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