Tag: sales ideas

Cold Calling Tips: Don’t Do It!

Filed in Sales Enablement on September 9, 2018 by
Cold Calling Tips: Don’t Do It!

Sales teams go through the ringer. They deal with stress that may not always be apparent to their colleagues, such as struggling with cold calling. Not only can it be hard to make a pitch to a stranger over the phone, but the rep is aware that the other person is very busy and resents […]

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Guide to Increasing Sales Pipeline

Filed in Sales Enablement on January 31, 2018 by
Guide to Increasing Sales Pipeline

B2Bs sales cycles tend to be long and complex. Purchase decisions don’t come quickly. Think of it as a B2B dating (selling) and mating (sold!) game. It takes a complex, perfectly timed mix of messages, calls, preparation, patience, meetings and presentations to take a pitch all the way past the sold finish line. That mix […]

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Increase Sales Velocity in 60 Days

Filed in Customer Engagement, Featured Posts, Sales Enablement on March 24, 2017 by
Increase Sales Velocity in 60 Days

Real sales velocity comes with true orchestration across every channel. While we at PFL are champions of tactile marketing, we know that using it the wrong way could raze your budget. Tangible marketing isn’t a replacement for any other channel in your mix. It is a catalyst for your marketing. It’s ignitor fluid. It’s rocket fuel. […]

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5 Tactics for Sales and Marketing Alignment

Filed in Marketing Ideas on May 28, 2016 by
5 Tactics for Sales and Marketing Alignment

Sales & marketing alignment is one of the latest buzzwords in martech, but what does it really mean? Go beyond the buzzword and get real tips for aligning your teams.

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