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Articles / Blog

PFL Delivered On Time amidst the 2020 Holiday Crush

Customer Success, Direct Mail Marketing, Press Release

PFL Delivers On-Time Success for Customers in Q4

“PFL customers enjoyed 100% on-time shipment and delivery in Q4 and for that, we thank our shipping partners,” said Nick Runyon, CMO

Direct Mail Marketing

Top-Quality Printing — PFL Employees Achieve G7 Expert Certification

G7 Expert certification means our employees are equipped to ensure that everything we print is the highest quality possible.

Multichannel Marketing

6 Trends to Guide Your 2021 Multichannel Marketing Strategy

Get the data-based insights you need to guide your multichannel marketing strategy in 2021. Leave 2020 behind and plan ahead!

Account-Based Marketing, B2B Marketing

4 Tips for Using Personas in Account-Based Marketing

If you’re looking to increase target account conversions, try optimizing your persona marketing strategy with these four tips!

Five Ways to Use Preferred Address Capture

Direct Mail Marketing, Tactile Marketing Automation

5 Ways to Use Preferred Address Capture

Due to the increase in remote working, businesses didn’t have a reliable method to reach people with physical mail…until now.

B2B Marketing, Event Marketing

#B2BSMX 2020 Recap: Event Highlights You May Have Missed

These are the unforgettable moments from the 2020 #B2BSMX Online Experience! Check out the social buzz, awards, and cozy fireside chats.

Sales Enablement

5 Best Sales Enablement Tips to Boost Sales Performance

Sales got you down? Apply these 5 sales enablement tips to make your sales reps more efficient, empowered, and successful!

Get the 25 best corporate gift ideas for the season!

Direct Mail Marketing, Event Marketing, Marketing Ideas

25 Best Corporate Gift Ideas for the 2020 Holidays

From Pourigami to magic speakers and fancy treats, get inspired by these amazing corporate gift ideas for the 2020 holidays!

CMO Book Club Feature Image

General

Leadership Unleashed: CMO Book Club Recap

Get 10 tips from author Frances Frei about how to lead with confidence in unstable economic times and personalize your leadership style.

This case study shows that when you humanize the way your sales reps connect with prospects for outbound calling, you can see big wins.

Multichannel Marketing, Sales Enablement

Multichannel Mastery: Humanizing Outbound Calls Yields Big Results

For sales reps, getting attention is the hardest part. Find out how humanizing outbound calls became a differentiator with big returns.

What do you send via direct mail when you want to build customer loyalty?

Customer Engagement, Direct Mail Marketing, Marketing Ideas

What to Send When? Building Customer Loyalty with Tactile Marketing Automation

Customer loyalty isn’t automatic, but encouraging it should be. Get proven ideas and strategies for automated direct mail to boost customer retention.

The 2020 State of Multichannel Marketing report has 100+ eye-popping statistics.

Direct Mail Marketing, Multichannel Marketing

The 2020 State of Multichannel Marketing Report

The 2020 State of Multichannel Marketing Report is live! Is your marketing plan up to date? Check out these 6 key findings and download the free report.

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