Porter Sproul

Direct Mail Experts Answer the Three Most-Asked Customer Questions

As a leader in the direct mail marketing-automation world, PFL hears a lot from our customers. We hear the good, the bad, we get suggestions, and we get new ideas. But, most of all, because we are experts in the field, we are asked a great many questions. Of all the questions, these are the three we get asked the most, according to PFL’s customer-experience experts:

Part One: The Nature of Insight and ‘Tripping Over the Truth’

When we create powerful moments of insight, we can transform the minds of our audiences and drive urgency and action. In Part 1 of this series, we look at highlights from a recent virtual event that explored the nature of "insight" and how it can help marketers better engage with customers and prospects.