Webinar Replay
Connect and Delight Across the Customer Lifecycle: Reinforce Your Campaigns with Direct Mail
Discover how to integrate direct mail into your marketing mix to strengthen customer relationships and boost brand loyalty.
Learn how direct mail can be a powerful tool at every touchpoint in the customer journey, from acquisition to retention.
What You Will Learn:
- Understand the benefits of using direct mail alongside digital marketing channels.
- Explore how direct mail can be strategically implemented throughout the customer lifecycle.
- Discover how direct mail can foster deeper customer engagement and brand connection.
- Learn how to measure the success of your direct mail campaigns.
- Gain insights into best practices for crafting compelling direct mail pieces.
Presenting Speakers
Jennifer Bellin
Chief Marketing Officer, PFL
Janel Maysonet
SVP, Chief Marketing Officer, Avidia Bank
Christina McLeod
Senior Marketing Campaign Manager, KnowBe4
Discover how to integrate direct mail into your marketing mix to strengthen customer relationships and boost brand loyalty.
Learn how direct mail can be a powerful tool at every touchpoint in the customer journey, from acquisition to retention.
What You Will Learn:
- Understand the benefits of using direct mail alongside digital marketing channels.
- Explore how direct mail can be strategically implemented throughout the customer lifecycle.
- Discover how direct mail can foster deeper customer engagement and brand connection.
- Learn how to measure the success of your direct mail campaigns.
- Gain insights into best practices for crafting compelling direct mail pieces.
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Key Findings
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