Here’s What Makes PFL Direct Mail Different
Read More About How Direct Mail is Done Right
Show Me the Money: How to Track the ROI of Your Direct Mail Campaigns
We’ll show you how to build a solid strategy rooted in data, define success with clear KPIs, and confidently make the case for continued (or increased) investment in direct mail. You’ll walk away with practical advice that will make it easy to track performance and tie every campaign back to business outcomes.
How To Drive Customer Engagement in the Financial Sector with Direct Mail
Join Francisco Quinonez, Sr. Regional Marketing Specialist, at Wealth Enhancement Group, and Jennifer Bellin, CMO at PFL, for an engaging discussion about how direct mail can foster stronger, more meaningful connections with your audience.
LTN Gains Awareness with Re-engagement Direct Mail Campaign
When LTN’s marketing team first started with PFL during the pandemic, they recognized that everything had shifted to digital—and inboxes were overflowing. “We thought, let’s cut through the noise and use direct mail to get back on everyone’s radar,” said Maturo. This customer re-engagement campaign did exactly that.
Personalized Newsletters Are a Healthy Choice
For Wider Circle, engaging its older, Medicare-eligible population posed a unique challenge. Most members are not technologically savvy and rarely use the organization’s app or online portal to access information about upcoming events. Today, Wider Circle mails out roughly 18,000 personalized newsletters each month. This is the result of a highly scalable process with PFL that ensures every member receives information relevant to them.
Direct Mail Marketing: An 'Idea Book' for Financial Services
Direct mail plays a vital role throughout the entire customer lifecycle in financial services. From attracting new clients to retaining existing ones, direct mail is effective at every stage of the customer journey. Here are a dozen ideas you can use to make your direct mail marketing pay dividends for the future.
Direct Mail Marketing: An ‘Idea Book’ for Healthcare Providers
We hope you’ll be inspired by the creative—yet tried-and-true—direct mail strategies we’ve collected in this e-book. In an industry where trust and credibility are paramount, a well-designed and informative piece of mail can position your healthcare organization as a knowledgeable and caring provider.
Make Every Connection Count with PFL Direct Mail Solutions
Simplify
We simplify direct mail execution by managing the entire process. Increase the efficiency and value of your direct mail programs with PFL handling production, delivery, and measurement—all under one roof.
Personalize
Connect and build trust with customers by using your own data to personalize and trigger sends at any scale—from hundreds to millions.
Engage
Increase engagement and drive action by combining digital tactics with direct mail touches, creating meaningful moments across the customer journey.
Grow
PFL integrates with your CRM or marketing automation platform so you can seamlessly manage performance, measure ROI, and grow your business.
PFL Technology Works With Your Martech Stack
PFL integrates with your marketing technology to give direct mail the automation, personalization, and measurement you expect from digital.
Customers Say Great Things About PFL
Organizations of all sizes and in many industries have used PFL to increase response rates, book more meetings, streamline operations, and improve ROI by making direct mail easier, more engaging, and totally measurable.
With PFL, product samples were controlled and triggered just like any other component of a digital campaign
Non-digital customers, Compton and Vivint were able to realize a 98% savings in print costs.
With PFL, product samples were controlled and triggered just like any other component of a digital campaign
Non-digital customers, Compton and Vivint were able to realize a 98% savings in print costs.
With PFL, product samples were controlled and triggered just like any other component of a digital campaign
Non-digital customers, Compton and Vivint were able to realize a 98% savings in print costs.
Automated Direct Mail Solutions for Every Team
Marketing
Speed up your demand-generation efforts with automated and memorable engagements.
Customer Experience
Enhance the digital experience with automated and personalized direct mail—all timed to critical moments in the customer journey.
Sales
Empower sales reps to personalize direct mail that moves deals forward.
Our Partners: The Most Trusted Brands Trust PFL
