Kricia Storms

Three Ways PFL Can Help Quickly Launch Direct Mail Programs

It has been definitively proven that direct mail allows marketers to counter digital burnout. Its usefulness across the entire buyers’ journey makes direct mail a valuable marketing tactic.

Don’t Let the Supply-chain Be the Weak Link in Your Holiday Experience

The holidays are coming and will be here before we know it. But if news about the supply chain is to be believed, what might not be coming are the items you plan to buy for the various celebrations.