From Ghosted to Engaged: Unearth the Power of Direct Mail for 'Wake the Dead' Campaigns
In the oversaturated world of digital marketing, it's easy for messages to get lost in the shadows of endless emails and notifications. That's why "wake the dead" campaigns have become a staple for marketers looking for creative ways to reengage with contacts who have gone silent. To successfully resurrect your leads, however, you’ll need to take a more hands-on approach.