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Maximize your campaign response rates and ROI with insights from nearly 600 multichannel marketers.

The business world has changed dramatically in 2020.

Is your mix of marketing channels up to date with trends and ready to tackle an unpredictable market?

Most marketers rely on more than one channel to achieve the best possible results from their campaigns. However, this updated research from PFL and Demand Metric reveals that marketers are not consistently using the most effective channels and multichannel strategies. PFL partnered with Demand Metric to uncover the most effective multichannel marketing strategies of 2020.

In this report, you’ll find:

  • The most effective channels for reaching your target audience.
  • The top channels and cadence for influencing the C-Suite.
  • The ideal number of channels to use.
  • Direct mail strategies that significantly improve multichannel campaign ROI, with an 80% increase in those reporting good or very good ROI.
  • A 5-step action plan for getting better results with multichannel marketing.

To download our 50-page report packed with 100+ eye-opening multichannel marketing statistics, fill out the short form on this page.

Download Report

 

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